Agenda

Golf Inc.’s Innovation Day is the ultimate event for golf managers and operators to learn the latest in marketing, technology and revenue generation — everything you need to make 2019 your best year ever!

It's Time To Innovate

The best operators are seeing brisk growth, thanks to an increased focus on innovative marketing, programming and by leveraging the latest technology.

 

Now, it’s your turn to join them at Golf Inc.’s Innovation Day. We bring together golf’s smartest minds, most innovative thinkers and technology wizards for a day unlike any other — packed with networking, creative ideas, peer-to-peer discussions and a hands-on technology lab.

Agenda at a glance

March 31, 2019

Pre-Innovation Day: Welcome Cocktail Hour

5:00 pm - 6:00 pm 

Join fellow attendees for mingling, networking and cocktails. Your chance to reconnect with old friends and meet new industry peers. 

April 1, 2019

Networking Breakfast

8:00 am - 8:30 am

A great way to kick off a day of innovation. Join us for coffee and a delicious breakfast sandwich or yogurt and fresh fruit while you meet with your peers through organized networking. 

Morning Keynote: The Power of Big Data

8:30 am - 9:30 am 

Data has the potential to transform the golf industry. We bring together three innovative leaders who are at the forefront on using data to improve golf course operations. Find out how you can be at the cutting-edge of the most innovative and transformative trends in golf. 

High-tech Marketing

9:45 am - 10:45 am

Apps, website, email, social media: How to use technology to better engage, build community, and drive revenue.

Hands-on Tech Lab

10:45 am - 11:45 am 

Get a deeper dive into the latest technology with this hands-on session. 

Lunch with your peers

12:00 pm - 12:45 pm 

An opportunity to meet new peers, or connect with old friends.

The Modern Club: Engaged, Smarter, Profitable

1:00 pm - 2:00 pm 

How technology and creative ideas are impacting programming, membership engagement and revenue.

The Modern Golf Course

1:00 pm - 2:00 pm 

How courses can use yield management, dynamic pricing and high tech entertainment to maximize profit and run a more efficient operation.

Peer-to-Peer Problem Solving

2:15 pm - 3:00 pm 

We match you with peers that share similar challenges and experiences for a roundtable discussion where the content is driven by you and moderated by an industry expert. A great opportunity to problem-solve your biggest challenges. 

Innovative Ideas and Strategies for Private Clubs

3:15 pm - 4:15 pm 

Whitney Reid leads a panel discussion on the most innovative ideas that are transforming the private club experience. Find out how to WOW and amaze your members 

Innovative Ideas and Strategies for Public Clubs

3:15 pm - 4:15 pm 

Kris Strauss heads an all star lineup of operators who are innovating with crazy, but effective ideas to drive rounds and increase revenue per round. 

Closing Keynote

4:30 pm - 5:30 pm 

Erik Anderson, Executive Chairman of Topgolf Entertainment Group, takes you on an immersive journey to understand innovation and how the golf industry is poised to grow rapidly.